London Luxury Chauffeuring at The I.C.E. St. Moritz: Revving into Elegance with the Lamborghini Revuelto

Experience Refined Speed and Timeless Style in the Swiss Alps

At London Luxury Chauffeuring (LLC), we were honoured to be part of this elite automotive spectacle, with none other than our flagship Lamborghini Revuelto gracing the iconic frozen lake alongside some of the world’s rarest and most celebrated vehicles.

The I.C.E. St. Moritz: A Unique Celebration of Classic and Contemporary Motoring

Launched officially in 2019, The ICE (International Concours of Elegance) is a one-of-a-kind automotive event held on the frozen lake of St. Moritz, Switzerland. What began as an ambitious vision by Marco Makaus, an experienced figure in automotive culture and former Ferrari Europe head, quickly gained traction among collectors, brands, and enthusiasts around the world.

Unlike any other concours, The ICE blends adrenaline and aesthetics. Classic cars and supercars glide across a custom-designed ice track carved into the surface of the lake, juxtaposing roaring engines with glacial stillness. It’s an unforgettable moment of mechanical ballet set against the crisp alpine air.

When Does It Take Place?

The I.C.E. St. Moritz 2025 took place on February 21 to 22, 2025, bringing a breathtaking fusion of elegance and engineering to the Alps. Looking ahead, The ICE 2026 is scheduled for January 30 to 31, 2026. Early planning is recommended due to limited availability in high-end accommodation and vehicle transport logistics.

Who Attends?

The ICE is a magnet for motoring royalty and design purists. It draws:

• Esteemed collectors and restorers
• Global automotive brands (Ferrari, Bugatti, Bentley, McLaren, Lamborghini)
• Renowned concours judges and F1 legends
• Celebrities and entrepreneurs
• Lifestyle media and elite watchmakers (think Richard Mille and Hublot)
• Lovers of art, culture, and winter elegance

Names like Derek Bell, Nick Mason, and design houses such as Zagato and Pininfarina have all been part of the event’s magic. Vehicles span the golden age of motorsport to cutting-edge hypercars, with previous entrants including the Ferrari 250 GTO, Bugatti Type 35, Jaguar XKSS, and Pagani Huayra.

Tailored Experiences & Exclusive Access

At London Luxury Chauffeuring, we go beyond transportation, we curate bespoke experiences to match your lifestyle. Whether you’re looking to arrive in a classic vintage vehicle or make an entrance in a high-performance supercar, our team will source the perfect model upon request.

Additionally, for premium events such as ICE St. Moritz, we offer access to VIP tickets, private hospitality, and exclusive experiences, all arranged directly through us. We recommend getting in touch early to tailor your package and secure limited-availability options.

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London Luxury Chauffeuring’s Highlight: The Lamborghini Revuelto

At The ICE 2025, LLC proudly showcased the Lamborghini Revuelto, the world’s first V12 plug-in hybrid HPEV (High Performance Electrified Vehicle). A bold blend of raw combustion power and electric innovation, the Revuelto drew admirers with its arresting geometry and signature Y-shaped light signatures reflecting off the snow-dusted ice.

On the Ice. In Control. Always Exquisite.

Seeing the Revuelto perform on a surface as unforgiving as ice was a true testament to engineering excellence. LLC’s presence was more than participation, it was about demonstrating how precision, luxury, and power can co-exist harmoniously.

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Get Involved: Attending or Entering The I.C.E. St. Moritz

Who Can Enter?

The Concours accepts entries from owners of exceptional historic cars across five judging categories: Open Wheels, Barchettas on the Lake, Icons on Ice, Le Mans 100, and Concept Cars & One-offs. Selection is strict, vehicles are curated based on historical importance, rarity, and aesthetic merit.

How to Attend

Whether you’re a collector, enthusiast, or lifestyle traveller, attending is straightforward:

• Tickets are available via the official The I.C.E. St. Moritz website
• VIP passes offer access to exclusive viewing areas, hospitality lounges, and private soirées
• Media credentials are available upon application
  
  

Early booking is essential, as hotel availability in St. Moritz becomes limited closer to the event.

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Hire a Supercar or Vintage Icon for The ICE — with London Luxury Chauffeuring

London Luxury Chauffeuring provides bespoke automotive experiences for discerning clients attending international events like The I.C.E. St. Moritz. Whether you envision arriving in a head-turning Lamborghini Revuelto, a rare Ferrari classic, or a one-off vintage masterpiece, we can source and deliver your dream vehicle, tailor-made to your preferences.

From supercars to timeless classics, our curated experiences include:

• Secure enclosed transportation to and from European destinations
• Chauffeured delivery or self-drive options (subject to eligibility)
  Personal concierge coordination with your accommodation and itinerary
• Luxury add-ons including branded apparel, ice tyres, and snow chains where necessary
  
  

Looking for something specific? Let us know, vintage selections and specialist models are available by request only.

Enquire to Access Exclusive VIP Experiences

For clients seeking the ultimate ICE St. Moritz journey, LLC also provides VIP ticketing, access to private hospitality areas, and curated luxury experiences, available exclusively via our concierge. These are not available through the main ICE website, and numbers are strictly limited.

How to Hire

1. Browse Our Fleet — Visit llcluxury.com/fleet to explore available supercars.
2. Custom Quote — Use our enquiry form or call +44 (0)20 1234 5678 for tailored pricing.
3. Booking Confirmation — All vehicles are delivered polished, detailed, and ready for unforgettable moments.

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Experience More with LLC

Beyond The ICE, LLC clients regularly hire our supercars and luxury vehicles for:

• Destination events like Cannes Film Festival, Monaco GP, and Royal Ascot
• Private celebrations and high-end weddings
• Business travel and client hosting
• Weekend escapes and alpine drives
  
  

With UK and European coverage, multilingual drivers, and a reputation for discretion, LLC is the trusted partner of global tastemakers and thrill-seekers alike.